
Futurpreneur
About
Futurpreneur is Canada’s only national non-profit funding, mentoring, and support organization for entrepreneurs aged 18-39. With a human-centric model that separates them from the aggressive tendencies of disruptive big technology investors, they asked Oddbee to refresh their brand to better suit the young and community-focused market they operate in.
With a broad target audience of young working professionals in grassroots organizations, we set out to develop a design language that shares Futurpreneur’s tenets of diversity, inclusivity, and approachability that would be replicable by their photographers, content designers, and office staff nationwide.
As a non-profit organization supporting young entrepreneurs, we needed a design language that could appeal to a diverse and community-focused market. Oddbee took on this challenge and delivered beyond our expectations. They revamped our logo, updated the colours, fonts and graphics to give our brand a more modern look and feel. Thanks to their work, we now have a cohesive branding guide that ensures consistency nationwide. I highly recommend Oddbee to anyone looking for a creative and collaborative design agency that understands the importance of a human-centric approach.
Charles Finley
Chief Experience Officer, Futurpreneur